After extensive years of research, training, and hands-on sessions, our founder embarked on a global journey to gain a deeper understanding of diverse technologies used in various beauty treatments. This endeavor demanded a significant commitment due to its time-consuming nature, driven by our unwavering resolve to introduce cutting-edge technology to Singapore. At a time when IPL was the norm, we pioneered the use of SHR for home service, and eventually transitioned to the latest innovation: DuraGLOW Laser Hair Removal.
What began as a mere hobby, where our founder exclusively catered to her friends, gradually transformed into a passionate pursuit. This journey reflects our dedication to staying ahead in the beauty industry and our earnest efforts to offer the best to our clients in Singapore and beyond.
Our client base got bigger and bigger
As more of her friends began introducing additional friends and family members, our customer base experienced substantial growth. Some suggested that we transition into an established business. However, our initial hesitation was rooted in the fact that we pursued this endeavor purely out of interest, and it wasn't our primary source of income. Taking our operation to a business level would entail a more significant commitment, causing us to hold off. That was until a particular customer shared these impactful words:
You ladies have provided results and services which I have never encounted in any big brands and I really hope more ladies in Singapore can enjoy this service and results! You do not have to run it as a business, run it as a interest in bigger scale. We will be thankful for this!
These heartfelt sentiments struck a chord within us, serving as a catalyst to surpass our initial hesitations. We found ourselves deeply moved by the notion that rather than approaching it solely as a business, we could embrace a mission to revolutionize the beauty industry by delivering unparalleled excellence to all.
This realization prompted our decision to extend our services to a wider audience within the neighborhood, fostering an environment of trust for those who believed in us. To this day, our journey involves a gradual expansion of our outlets, teams, and offerings. You might wonder about our decision to offer lifetime packages. The answer is straightforward: Smuvve was established upon the bedrock of trust cultivated with our clients. We extend our gratitude for that trust by providing enduring commitment and exceptional services.
As we move forward, our dedication remains unwavering. We are committed to continuous growth and enhancement, steadfastly providing every woman with a reliable aesthetic clinic for her beauty aspirations. Our journey continues, fueled by trust and dedicated to transformation.